Interactive entertainment
From paying for stories to investing in relationships, connecting narratives, character development and business models.
Interactive entertainment
Interactive entertainment connects storytelling, relationship-building, livestreaming and commerce—turning a single viewing session into a relationship that can last for months or years.
From paying for stories to investing in relationships
Diversified Revenue
Premium content + brand integrations + in-app items + digital-human live tipping + merchandise + fan subscriptions + IP licensing: one IP, multiple revenue channels.
Higher User LTV
The model shifts from paying for stories to investing in relationships. A sense of progression drives repeat purchases and extends the payment cycle from days to months—or even years.
Lower Marginal Cost
Digital-human assets are modeled once and reused across microdramas, livestreams, comics and merchandise. With AIGC, per-episode costs are far lower than live-action production.
More Granular Monetization
Free discovery → low-tier chapter unlocks → mid-tier outfits and exclusive storylines → premium one-to-one interaction, serving both mass audiences and high-value users.
These describe business models and product directions. Features, service scope and commercial terms are confirmed for each project.